Are you asking for transactional or transformational contributions?Ask your supporters questions that allow them to express their hearts
July 28, 2011

Are you asking for transactional or transformational contributions?

There are thousands and thousands of non-profit organizations.  And there are thousands and thousands of people tasked with the responsibility of fundraising.  Whatever the job title, the objective is raising the necessary funds to accomplish your important work. Are you asking for transactional or transformational gifts? Transactional gifts are easy.  They are given cerebrally.  You make [...]

July 21, 2011

Ask your supporters questions that allow them to express their hearts

If you are a development officer for a non-profit organization, hopefully you are out calling on donors to your organization.  During these visits, what types of questions do you ask?  I hope you’re doing more than making small-talk.  Ask questions that reveal the heart. Here are some of my favorite questions: Of all the gifts [...]

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