Host Clark Vandeventer talks about SMART Goals:

SMART goals are a goal-setting technique that uses five benchmarks to help create concise goals and action steps:

  •  S is for Specific: Clearly define what you want to accomplish

  • M is for Measurable: Quantify your goals and build in milestones to make them easier to track

  • A is for Achievable: Consider if you have the resources to achieve your goal

  • R is for Relevant: Consider why you’re setting the goal and how it will improve your life or career

  •  T is for Time-bound: Set a firm schedule and stick to it

Episode inspired by the Masterclass on Creating Change, which also featured author Lewis Iwu. Malala and Iwu also discussed a great track to put your goals on that can be summed up in four words or phrases:

Four words

  1. Awareness

  2. Different Perspective

  3. Quick Win

  4. Big Policy Goal

Check out Clark’s “other” podcast Around the World with Mr. Clark, available wherever you get your podcasts!

Clark also shared in this episode that

  1. We are giving away FREE ACCESS to ⁠MasterClass⁠! Sign up for ⁠Peak Performance Fundraising⁠ (basically THE MasterClass of Fundraising) and get a one year subscription to MasterClass for free! Peak Performance Fundraising is normally $1495, but we are offering it now for only $500, but you have to email Clark at to get a promo code.
  2. We are hiring a Podcast Producer and Social Media Manager! We are seeking a creative and detail-oriented Podcast Producer and Social Media Manager to oversee the production of our podcast series and manage our social media presence. The ideal candidate will be responsible for all aspects of podcast production and will develop and implement social media strategies to promote our content and engage with our audience. This will be the lead person working to transform the Major Gifts Fundraiser Podcast and the Around the World with Mr. Clark Podcast from basic “click record and talk” podcasts and  into beautifully produced podcasts and to create dynamic and engaging social media content to promote these podcasts and grow our influence and impact. If you are interested, or know someone who could be a fit, reach out to Clark directly at

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