In this episode Clark talks about how important it is to thank and steward your donors. If you do awesome at that, and stop there, you will be super successful because you will, 1. Retain more donors, and 2. Get marginal increases in gifts from your current donors. At the end, Clark talks about the Coronavirus epidemic, and how thanking and stewarding your donors now is especially important if we are about to experience a significant economic downturn.
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