Summary
In this episode of the Major Gifts Fundraiser podcast, Clark discusses the importance of personal connections in donor engagement, navigating donor visits that include family and friends, and the value of shared experiences in fundraising. Additionally, he introduces the ClarkBot, an AI-powered tool designed to assist fundraisers with their questions and strategies.
Takeaways
- Rest is not my forte; I typically relax by doing hard things.
- When hosting donors, it’s about conducting a visit, not just tour guiding.
- Engaging donors involves asking strategic questions amidst personal connections.
- Bringing family or friends to donor visits can complicate strategic discussions.
- Shared experiences with donors can enhance their commitment to the organization.
- The ClarkBot is a valuable tool for fundraising questions and support.
- Good relationships are built on shared experiences and interactions.
- Asking strategic questions in front of family can be beneficial for all.
- Slow and steady processes can lead to more effective outcomes in fundraising.
- Personal connections are key to successful donor engagement.