You can’t wow donors if you skip the basics

You can’t wow donors if you skip the basics

When it comes to fundraising, especially major gifts, there’s a fundamental truth that often gets overlooked: doing the basics well is non-negotiable. You can’t skip the essentials and expect to wow your donors with grand gestures. It doesn’t work that way. Think...
When Friends and Family Tagalong on Donor Meetings

When Friends and Family Tagalong on Donor Meetings

If you’ve spent any time cultivating donors, you’ve probably been there: you finally get your donor to commit to a visit, maybe it took months of scheduling, and then they show up with someone you didn’t expect. A spouse, kids, or even a friend. At first, you might...
Culture Eats Strategy for Breakfast

Culture Eats Strategy for Breakfast

Why Who You Are Matters More Than What You Do Culture eats strategy for breakfast. We’ve all heard that line, but have we really stopped to think about what it means? Peter Drucker gave us that phrase, and I believe he was right. But I also think Emerson was on the...
Conversations with Clarkbot

Conversations with Clarkbot

Beta Conversations: Real Questions, Real Coaching What if you could ask your toughest donor questions and get real coaching—instantly? We built Clarkbot so you can do just that. We trained it on everything we’ve ever published—podcasts, trainings, coaching calls,...