Major Gifts Fundraiser Master Class
The Complete Solution to Get You Raising the Money You Need
Are you ready to level-up as a fundraiser?
Are you an Executive Director frustrated by not having enough money to do your work?
So many non-profits desperately need to bring in donations. Your cause is worthy and your mission is clear, but you can’t seem to ever get the money you need. You need to raise more money. An inspiring lecture on fundraising won’t do that. This course does.
We Can Help
Clark’s 12 Week Major Gifts Fundraiser Master Class is a step-by-step guide to get you raising money like never before.
This course is a comprehensive approach. If you’ll take the content and the exercises seriously — if you’ll simply take the steps prescribed in this course — you will raise more money. Lots more money.
The process works. Period.
Each week you’ll have access to Clark’s acclaimed fundraising courses and one-on-one coaching where he’ll walk you through the exact steps you need to take to raise more money. You’re not simply enrolling in a course, you’re getting an outcome.
This is more than a course to get you thinking. It’s a course to get you doing.
Enrollment for our next session is now underway. Spots are limited. Contact us to reserve your spot.
In Person Meeting
Development Staff Trained
Years of Experience
Million + Dollars Raised
Why Training Matters
You have an important mission to accomplish with limited staff and resources. You need every staff member reaching their full potential, and you need to give them the tools and the training to do that. As your fundraising staff finds success and fulfillment in their work, you’ll also retain them longer. Retaining your fundraising staff longer also means more consistent and profitable relationships with your donors. Getting the proper training, having a consistent system with measurable benchmarks, and empowering your staff will take your organization to new heights.
This Master Class is that tool you have been looking for. Beyond feel-good lectures, we give you actionable and practical steps to take right now.
Each Week You Will Get:
1. Online presentation covering the topic
2. One-on-One Coaching Session
3. Tasks and action steps assigned by Clark based on the presentation
4. Challenge Questions
5. Additional Resources
6. Mid-week Case Study Video from Clark
Class Curriculum
Week 1- Establishing a Culture of Donor Service
Your goal is that your donors will get more joy out of giving to you than they could get out of anything else they could do with their money. You want to provide an experience that makes all other organizations look pale in comparison.
Week 2- Identifying, Ranking, Prioritizing Prospects
Who are your Top 20 Prospects? Your Top 10? Your Top 5? We’ll help you identify potentially overlooked prospects and then develop a keen focus on the the prospects most likely to give you big gifts by using our Prospect Evaluation Grid.
Week 3- The Points System and Planning Your Way to Success
We’ll discuss donor pipeline (Discovery, Cultivation, Solicitation, Stewardship) and the importance of constantly having all four of these types of meetings. We’ll also introduce the Moves Management Scorecard to measure your activities and virtually guarantee your success.
Week 4- 12 Steps to Getting Visits
The hardest part of getting the gift can be getting the visit. Clark’s 12 Steps to getting visits has helped organizations see a quadrupling of their success rate in getting visits.
Week 5- Understanding Listener Types & Crafting Tailored Messages
By using the Listener Preference Profile you’ll come to understand your own listening preferences, and recognize that you tend to speak in the same “language.” However, your donor may have a different listener preference and therefore be more inclined to hear in a different “language.” We’ll help you recognize listener preferences and tailor messaging to individual donors.
Week 6- Asking Strategic Questions & Listening the Gift
Before you can ever hope to successfully solicit a larger gift from your donor, you need to understand what’s important to them and what they’d be willing to invest in. You learn this not by talking but by listening. We’ll go through Clark’s list of his favorite Strategic Questions to get donors talking.
Week 7- Preparing for and Scripting Meetings
How do you make sure you get everything you can out of every meeting? Clark will share with you how to script meetings and establish 1. Best Possible Outcome and 2. Minimum Acceptable Outcome.
Week 8- Creating Short & Long Term Moves Management Plans
Picture a donor to your organization with mega wealth. What could they do for your organization if they loved you? They could give a million dollars, chair the board, rally the entire community behind your cause. We’ll work backwards from this point and create Moves Management Plans for 6, 18, 24 months to 5+ years.
Week 9- Asking for the Gift
There comes a point in the relationship where it’s time to ask for the gift. The gift you want — the stand on their tiptoes gift you hope your donor will give — that will never happen until you actually make the ask. We’ll go through how to prepare for, script, and make an ask.
Week 10- Closing the Gift & Dealing with Objections
Asking for Gifts isn’t enough. We need to close gifts. Clark will walk you through his 4 Magic Questions for closing gifts and some of his favorite strategies for dealing with objections.
Week 11- Stewardship and Consistency Theory
The best cultivation for a future gift is stewardship of a past gift. Make your job easy by providing great stewardship. We’ll discuss Consistency Theory, Assimilation and Contrast (when you fail to meet donors’ expectations) and how to always surpass donor expectations!
Week 12- Moves Management Meeting
We’ll have a Moves Management Meeting — the vey kind you should be having with yourself on a regular basis. We’ll discuss what’s happening with the most important names on your list, review meetings from the past month and what follow-up needs to take place, and prepare for meetings in the month ahead.
Schedule a free 60 minute evaluation of your development efforts.
See if you are a good fit for this classA dream written down with a date becomes a goal. A goal broken down into steps becomes a plan. A plan backed by action becomes reality.
You have a dream of doing more and accomplishing more for your organization and your cause than ever before. Don’t just dream about it, and don’t put off till tomorrow or next month the thing that you need to do in order to make the success you desire your reality. You have a goal: to raise more money so you can do more good than ever before. We can break your goal into steps. That’s your plan. We’ll hold you accountable to action. You owe it to yourself and your cause. Don’t wait another day. Contact us today to get started.
From Some Previous Clients
Clark is my reliable go-to for major gifts coaching. He taught me the rudiments then showed me how they work in the field. I am doing what I love and doing it well thanks to Clark’s professional mentorship.
David TalbotHe knows how to manage people, he works very effectively with volunteers and board members, he knows every aspect of fundraising and operating a development office, and best of all— he loves asking for gifts. He’s a star.
Jerry PanasWhat impresses me most about Clark Vandeventer is that he’s done this. He doesn’t just talk about fundraising. He’s been in over 1,000 living rooms actually talking with donors.
Bruce EberleThis year, I invited Clark to provide training to my staff on the topic of fundraising in the context of developing relationships with friends of IWU. Clark did an excellent job and we have invited him back next spring!
Brian SimmonsFrom Clark
Make Your Own Opportunities
Hi, I’m Clark Vandeventer. I’m here to help move your organization forward so that you can accomplish your mission. To do that, you need to raise money. There’s a fallacy that I need to address, though, and that’s that the strength of your program will drive good fundraising. Good programs don’t equal good fundraising. Good fundraising equals good fundraising. I’m here to help your organization put together a major donor program and navigate the process of working with major donors. I can train your entire team and get everyone working from the same playbook. Together, we can ensure you have the funds necessary to accomplish your important mission.